McDonald’s has announced a virtual camp experience called Camp McDonald’s featuring food deals, menu hacks, merchandise and music performances. The event begins July 5 with an all-access pass in the McDonald’s app.
Every Sunday, the app will include a virtual concert from muscians like BIBI, Omar Apollo, blackbear and headliner Kid Cudi.
Limited edition merchandise will drop every Thursday with collaborations with Free & Easy, Ma®ket, innisfree and Kid Cudi.
Food deals will be given throughout the month, and food hacks like the Apple Pie McFlurry and a McFlurry Sandwich will be highlighted.