ALBANY — Kay Hollywood, owner of YRR Clothing Co. and a recording artist, is hosting a pop-up shop from 2 to 7 p.m. Sunday, Feb. 20, at the Albany Capital Center.
“I have a lot of people coming from all over the place. This is not just an Albany pop-up shop,” Hollywood said. “When I say this is the biggest pop-up shop of 2022, and the first event in Albany of the year, this is it.”
“I’ve been working toward this pop-up shop since last year, and now it’s two days away,” Hollywood continued excitedly.
An Albany native, she has always been motivated by her family to succeed in life by following her dreams.
With her father successfully opening his own McDonald’s franchise, Hollywood was motivated to find her passion in life.
“My family has always kept me going and told me to follow my dreams,” she said.
By the time she graduated from the New School Center for Media in 2017, she had a successful podcast and had been invited to perform at events throughout the city and even opened for the rapper, Cassidy, during one of his concerts in Brooklyn.
She then used her creativity to establish her clothing brand, YRR Clothing Co., and has built the brand to network with other business owners, give back to the community, and to host events.
Discussing how this event will affect the community in the city of Albany, Hollywood pointed out, “I want them to see that I am still the same girl that grew up here. I never forgot where I came from.”
YRR stands for young, rich, and reckless. It is reminiscent of the community of youth she grew up with who felt untouchable to the world, and unafraid to embrace who they are no matter how offbeat.
Since launching her brand, Hollywood has hosted back-to-school events, Christmas giveaways, and even donated some clothing from her line to community members in need.
“That’s what my city is: young kids, who think nobody can tell them nothing, acting reckless,” she said.
The event will feature over 50 vendors from several states, live performances, raffles, giveaways, face painting, and more.
Passionate about giving back and being a mentor for the youth who aspire to become successful in their future, Hollywood wants them to know, “Anybody can do this. As long as you stay focused, there’s no possible way you won’t be able to achieve your dreams.”