Over a span of a week and a half, Hercules Tires welcomed a total of 50 dealers over three groups to test out its Terra Trac AT X-Venture, Terra Trac M/T and Terra Trac T/G Max tires for SUVs and light trucks on two trails in Moab, Utah, during its product evaluation ride-and-drive event. Groups navigated the slick, rocky and muddy terrain of Moab’s Hell’s Revenge and Poison Spider Mesa trails.
Full story: Hercules Tires Reviews Products, Takes Dealers Off Road
One day prior to hitting the trails, dealers were given an overview of Hercules Tires product by Steven Liu, senior director of proprietary brands. Liu discussed the stand-out features of its Terra Trac AT X-Venture and Terra Trac AT X-Journey, for CUVs, as well as the history and new innovations behind Hercules’ Terra Trac M/T and Terra Trac T/G Max tires.
Check out all the action from the trip below.
A line of Jeeps head down slick rock on the Hell’s Revenge trail in Moab, Utah. Tour operator Twisted Jeeps describes the trail as a slick rock trail featuring steep climbs and descents that look very difficult, but are pretty safe given the excellent traction on sandstone.Steven Liu, director of proprietary brands at Hercules Tires, shares product details with a group of dealers at the four-day product overview, evaluation and ride-and-drive event in Moab, Utah.A view from behind the wheel of a Jeep parked atop a slick rock obstacle at Hell’s Revenge. The group stops atop a slick rock trail to get a view of the Colorado River.
An up-close look at the Terra Trac M/T tire after trekking through a bit of mud on the Hell’s Revenge trail.
The line of Jeeps makes the climb up a sharp, rocky turn on the Poison Spider Mesa trail.A driver from tour operator Twisted Jeeps climbs up steep slick rock.The group of tire dealers, Hercules executives and media members stop for a group photo after conquering Poison Spider Mesa.
Goodyear Tire & Rubber Company is recalling certain G159 tires, size 275/70R22.5 with DOT date codes 046 through 0403. This will recall 173,237 commercial tires. The tread may separate from the tire and that separation can cause a loss of vehicle control, increasing the risk of a crash. Goodyear says dealers will replace the tires…
Excuse me, WHAT am I seeing right now? My eyes are old and I have no idea where I left my readers, but I’m pretty sure I’m seeing gas under $3 at a gas station in Minnesota. Gas PriceRonira ThinkStock Minnesota Gas Station Just Dropped The Price of Gasoline to $2.99! The last two weeks,…
Our most comprehensive newsletter for franchise prospects and franchisees. This subscription comes packed with news, articles, and opportunities hand-picked for your viewing. Your Subscription Includes:
Franchising Express: Weekly ReportShips on Fridays – This newsletter highlights the top news story and content from Franchising.com into one easy-to-read email.
Franchising Express: Weekly Featured Franchises Ships…
CARLSBAD, N.M. — Big O Tires franchisees Tim and Terri Hollander recently opened a greenfield Big O store in Carlsbad, expanding their business to four locations in New Mexico. The new location, on state route 62 south of Carlsbad proper, features eight service bays and 7,500 square feet of space. Carlsbad is a city of…
AKRON — Chances are, you feel pretty good about your business. Your employees seem happy. Business is solid. You feel proud of the team you’ve built, the workplace you’ve helped create and the customers who are loyal to you. So why not share that news with your peers as well as your community? Tire Business…
Sumitomo Rubber North America will increase prices in the US and Canada on Falken-brand passenger, light truck and medium truck products and implement online adjustments on a per-size basis. The price increase will be effective July 1, 2022. Sumitomo says several factors have driven the need for this price increase including increased costs in both…
